Ajá — that’s Colombian for “uh-huh… I’m listening.” The Ajá Badge Tee puts the word inside a clean white circle badge, with its answer printed right underneath: sí, lo estoy oyendo — “yes, I’m hearing you.” It’s the nod every Colombian conversation runs on, turned into a shirt. If you’ve ever been mid-story with a parcero who keeps saying “ajá, ajá” while the story gets better and better, this ajá tee is yours.
The badge design
This is the circle-badge version of Ajá: bold serif letters inside a white ring, printed in white ink on the dark shirt colors — Black, Navy, Maroon and Dark Grey Heather. Badges are their own line at The Plus 57, separate from the word tees, so this ajá tee stands on its own as a small, sharp mark of Colombian pride. Prefer the full phrase instead? The same saying lives on the Ajá Sí, Lo Estoy Oyendo Tee in light colors.
Ajá is also the sound of every Colombian family gathering — the tía following a story, the friend on the phone, the parcero who swears he’s paying attention. Wear it and you’ll get the nod back from anyone who grew up hearing it.
Fit, sizes and shipping
Our classic unisex tee: soft, structured and true to size, in sizes XS through 5XL. Pick your color, pick your size, and we make yours to order with our production and fulfillment partners. Shipping is free anywhere in the United States. Browse the rest of the collection in the shop — hundreds of Colombian words, frases and refranes, each one a story somebody grew up hearing.






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